Brand Acquisition and Management
for the 21st Century

NexCen (Ticker: NEXC) engages in the acquisition and management of established consumer brands in intellectual property centric industries including consumer branded products (i.e. apparel, footwear, sporting goods and other hard and soft consumer branded products) and franchising.

NexCen's goal is to be the world leader in brand management for the 21st Century.

NexCen focuses on three verticals: retail franchising, consumer branded products, and quick service restaurant ("QSR") franchising. The company intends to leverage its brand management, marketing, and licensing expertise, costs and professionals across these three operating verticals. These operating verticals are intended to enable NexCen to generate royalties at the wholesale and retail level on sales of goods for its brands, through its owned channels, without the loss of sales in third party channels

NexCen recently acquired a leading intellectual property finance and strategic advisory firm, UCC Capital Corporation. For more information on UCC Capital Corporation see http://www.ucccapital.com. This acquisition provides NexCen with a highly experienced team of finance and strategic advisors with intellectual property, operating and M&A expertise as well as an existing extensive pipeline of deal flow in its targeted industries.

In October 2006, NexCen acquired The Athlete's Foot®, an athletic footwear and apparel retail franchise system. The Athlete's Foot® is one of the largest retail franchise brands in the world with over 600 locations doing business in 40 countries. This acquisition provides NexCen with a captive flexible network of retail stores through which it can distribute goods licensed under its acquired brands. NexCen plans to utilize this multinational network of qualified franchisees, its area developers, and its franchise sales force to grow other franchise brands that it may acquire. For more information on The Athlete's Foot® see http://www.theathletesfoot.com.

On February 15th, 2007 NexCen completed its acquisition of Bill Blass, a designer apparel brand known for its modern and timeless American style for both men and women. For more information on Bill Blass® see http://www.billblass.com.

NexCen is pleased to announce that it has entered into definitive agreements to acquire MaggieMoo's and Marble Slab, two well known and established brands within the hand-mixed premium ice cream category. These two transactions are expected to be completed before the end of the first quarter and will mark the first acquisitions for NexCen in the quick service restaurant (QSR) sector. For more information on MaggieMoo's® and Marble Slab® see http://www.maggiemoos.com and http://www.marbleslab.com.